Oil-Dri Corporation of America Completes Shoot on "The Balancing Act" on Lifetime TV
Pompano Beach, FL (PRBuzz.com) August 24, 2012 -- Oil-Dri Corporation of America recently completed filming to introduce their new lightweight cat litter on "The Balancing Act" on Lifetime TV. Dan Jaffee, President and CEO, will be making his appearance on an upcoming show to demonstrate the advantages of using Cat's Pride® Fresh & Light™ kitty litter.
Cat's Pride® Fresh & Light™ solves the cat lover's problem of having to carry heavy clay cat litter. TheCat's Pride® is a premium clumping litter that's up to 25% lighter yet provides the same number of uses as other scoopable cat litters. Fresh & Light absorbs odor-causing enzymes on contact, keeping litter boxes fresher, longer. It is also low in dust which means less clean up for cat owners.
"We are excited to share our revolutionary cat litter solution with "The Balancing Act's" viewers. Cat's Pride® Fresh & Light™ was designed to be up to 25% lighter than other scoopable cat litters without compromising performance. The first of its kind, Fresh & Light™ is revolutionizing the litter industry with a major new trend in lightweight litter," says Jaffee, President and CEO of Oil-Dri Corporation of America.
To learn more about Cat's Pride® Fresh & Light™ please visit their website at www.catspride.com.
About "The Balancing Act" on Lifetime Television
"The Balancing Act", America's premier morning show airs weekday mornings on Lifetime Television at 7:00am (ET/PT). These days the modern woman is trying to balance it all and the mission at "The Balancing Act" is to bring solutions to them to help them balance life, career, family and most importantly themselves. "The Balancing Act" is a Branded Entertainment show that entertains, educates and engages the viewer.
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