Generic brands of traditional toys and games imported directly from China are becoming popular in Malaysia due to the availability of these toys in major retail outlets. Many retail outlets have more generic brands imported from China during 2013 with AEON department stores and hypermarkets like Giant and Tesco being more significant. Generic brand toys in these outlets target lower-income consumers. However, as consumers are being more cautious with their spending during a slow growth year,...
Euromonitor International's Traditional Toys and Games in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.
Full Report Details at
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Product coverage: Action Figures and Accessories, Arts and Crafts, Baby (0-18 months), Construction Toys, Dolls and Accessories, Dressing-Up and Role Play, Games and Puzzles, Infant (19-36 Months), Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports Toys, Plush Toys, Pre-School (3-4 Year Old), Radio/Remote Control Toys, Ride-On Vehicles, Scientific/Educational Toys.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
* Get a detailed picture of the Traditional Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Partial Table of Contents:
TOYS AND GAMES IN THE PHILIPPINES
Euromonitor International
January 2015
LIST OF CONTENTS AND TABLES
Executive Summary
Toys and Games Continues To Grow in 2013
Free-to-play Mobile Games Remain A Big Challenge
Mattel Continues To Lead the Market in 2013
Key Channel Remains Traditional Toys and Games Stores
Similar Growth Expected Within the Forecast Period
Key Trends and Developments
Smartphone/tablet Ownership Heightens Mobile Gaming
Cheaper China-made Toys Impact Sales of Licensed Toys
Traditional and Digital Are Fused, Providing A Unique Playing Experience
Market Data
Table 1 Sales of Toys and Games by Category: Value 2008-2013
Table 2 Sales of Toys and Games by Category: % Value Growth 2008-2013
Table 3 NBO Company Shares of Toys and Games: % Value 2009-2013
Table 4 LBN Brand Shares of Toys and Games: % Value 2010-2013
Table 5 Distribution of Toys and Games by Format: % Value 2008-2013
Table 6 Forecast Sales of Toys and Games by Category: Value 2013-2018
Table 7 Forecast Sales of Toys and Games by Category: % Value Growth 2013-2018
Sources
Summary 1 Research Sources
International Toy World Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 2 International Toy World Inc: Key Facts
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 3 International Toy World Inc: Competitive Position 2013
International Toy World Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 4 International Toy World Inc: Key Facts
Internet Strategy
Company Background
Private Label
Competitive Positioning
Summary 5 International Toy World Inc: Competitive Position 2013
Laj Marketing Philippines Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 6 LAJ Marketing Philippines Inc: Key Facts
Company Background
Production
Competitive Positioning
Laj Marketing Philippines Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 7 LAJ Marketing Philippines Inc: Key Facts
Company Background
Production
Competitive Positioning
Mabuhay Education Centers Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 8 Mabuhay Educational Center Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 9 Mabuhay Educational Center Inc: Competitive Position 2013
Mabuhay Education Centers Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 10 Mabuhay Educational Center Inc: Key Facts
Company Background
Production
Competitive Positioning
Summary 11 Mabuhay Educational Center Inc: Competitive Position 2013
Playkit Philippines Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 12 Playkit Philippines Inc: Key Facts
Company Background
Production
Competitive Positioning
Playkit Philippines Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 13 Playkit Philippines Inc: Key Facts
Company Background
Production
Competitive Positioning
Richprime Global Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 14 Richprime Global Inc: Key Facts
Company Background
Production
Competitive Positioning
Richprime Global Inc in Toys and Games (philippines)
Strategic Direction
Key Facts
Summary 15 Richprime Global Inc: Key Facts
Company Background
Production
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 8 Sales of Traditional Toys and Games by Category: Value 2008-2013
Table 9 Sales of Traditional Toys and Games by Category: % Value Growth 2008-2013
Table 10 Sales of Traditional Toys and Games by Type: % Value Breakdown 2008-2013
Table 11 NBO Company Shares of Traditional Toys and Games: % Value 2009-2013
Table 12 LBN Brand Shares of Traditional Toys and Games: % Value 2010-2013
Table 13 Distribution of Traditional Toys and Games by Format: % Value 2008-2013
Table 14 Forecast Sales of Traditional Toys and Games by Category: Value 2013-2018
Full Table of Contents is available at:
-- http://www.fastmr.com/prod/953126_traditional_toys_and_games_in_malaysia.aspx?dt=t&afid=101
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