In line with improving living conditions and rising healthcare knowledge, more consumers have come to realise the importance of consuming an adequate quantity of fresh vegetables as part of their daily diet, which resulted in fresh vegetables accounting for a dominant total volume share of vegetables over the review period. According to trade sources, fresh vegetables accounted for a total volume share of around 80% of vegetables in 2013.
Euromonitor International's Vegetables in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2009-2013, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market - be they new product developments, consumption patterns and distribution data. Forecasts to 2018 illustrate how the market is set to change.
Full Report Details at
- http://www.fastmr.com/prod/838030_vegetables_in_china.aspx?afid=101
Product coverage: Cauliflowers and broccoli, Maize, Onion, Other Vegetables, Tomatoes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report:
* Get a detailed picture of the Vegetables market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Report Table of Contents:
VEGETABLES IN CHINA
LIST OF CONTENTS AND TABLES
Headlines
Trends
Prospects
Category Data
Table 1 Sales of Vegetables by Category: Total Volume 2008-2013
Table 2 Sales of Vegetables by Category: % Total Volume Growth 2008-2013
Table 3 Sales of Vegetables by Organic/Fairtrade vs Standard: % Total Volume 2008-2013
Table 4 Distribution of Vegetables by Format: % Total Volume 2008-2013
Table 5 Forecast Sales of Vegetables by Category: Total Volume 2013-2018
Table 6 Forecast Sales of Vegetables by Category: % Total Volume Growth 2013-2018
Executive Summary
Steady Performance of Fresh Food in China in 2013
Increased Trading-up in Fresh Food Due To Health Concerns and Wealth
A Significant Leap Forward for Internet Retailing of Fresh Food in 2013
Stable Demand for Fresh Food Expected Over the Forecast Period
Key Trends and Developments
Healthier Food Choices Among Consumers Due To Rising Health Awareness
Popularity of Branded Meat Increases Although It Remains Niche
Internet Retailing on the Rise
Market Data
Table 7 Sales of Fresh Food by Category: Total Volume 2008-2013
Table 8 Sales of Fresh Food by Category: % Total Volume Growth 2008-2013
Table 9 Distribution of Fresh Food by Format: % Total Volume 2008-2013
Table 10 Distribution of Fresh Food by Format: % Retail Volume 2008-2013
Table 11 Forecast Sales of Fresh Food by Category: Total Volume 2013-2018
Table 12 Forecast Sales of Fresh Food by Category: % Total Volume Growth 2013-2018
Sources
Summary 1 Research Sources
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